What We Do
Qualitative Research
Qualitative research methods drive over one half of our revenue. We use both traditional ‘tried and tested’ approaches while embracing the opportunities offered by technology – from online communities to video interviews to digital ethnography.
Cultural Insight
Cultural insight to make sure brands stay culturally relevant, using approaches from semiotics, qualitative research and social anthropology. Fueled by our sister brand Culture Kitchen
Consultancy & Training
Our consultancy offering includes development of go-to-market strategies and support in achieving commercial excellence. We also offer skills development for marketing and research professionals.
Fieldwork
Recruitment and project management services for mainly qualitative research, including research panel development. Able to access hard to reach audiences.
