The meaning of hygiene: How should brands be communicating and innovating?
What does hygiene really mean and how is it communicated by brands across different categories? This will be a continuing part of...
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Jun 19, 20204 min read
Has Covid-19 helped reconnect us to our basic humanity?
Every now and then, something unpredictable comes along and shakes up our foundations. This is usually in the form of a deeply personal...
Jun 12, 20204 min read
Covid-19 and Surveillance: A Personalisation-Privacy Paradox for Brands?
The Bangkok Post’s editorial on 16th May 2020 highlights the issues that many people face in the age of digitalization and the aftermath...
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