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The meaning of hygiene: How should brands be communicating and innovating?
What does hygiene really mean and how is it communicated by brands across different categories? This will be a continuing part of...
Aug 7, 20204 min read
Has Covid-19 helped reconnect us to our basic humanity?
Every now and then, something unpredictable comes along and shakes up our foundations. This is usually in the form of a deeply personal...
Jun 19, 20204 min read
Covid-19 and Surveillance: A Personalisation-Privacy Paradox for Brands?
The Bangkok Post’s editorial on 16th May 2020 highlights the issues that many people face in the age of digitalization and the aftermath...
Jun 12, 20204 min read
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